Open top

High Season

We are almost starting this year´s high season where we will have predominantly fantastic weather ideal for our open top jeep. If you want one of the best things to do in Madeira, our 4x4 private tour is the best option for you.

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We are a small company so book now to secure your place.

Posted on 14 March 2025 by Always Madeira 1 min

Things to do in Madeira – Always Madeira 4x4

When we have the privilege of doing what we like in a small paradise with the best customers in the World, everything becomes easier and perfect.

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Sometimes we have this invisible work of looking for new options and solutions away from the crowds, so you will get to know Madeira like a local. If you are looking for hidden gems, we are the best adventure for you.

Posted on 08 March 2025 by Always Madeira 1 min

We also do small groups

We also do small groups

We are pleased to say that we always work in the same way, providing the best experiences to our customers.

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Our dear customer Ricardo China asked for a customized tour for his group of friends including Monte toboggan sledge and we are proud to say that small group was very satisfied and happy.

Ricardo China - "Se estao a procura de uma soluçao personalizada para visitar a Madeira…100% recomendavel." Google review EN - If you are looking for a customized option to explore Madeira... 100% recommended"

Don’t waste time and book your adventure with us.

Posted on 07 March 2025 by Always Madeira 1 min

We are the best option for you.

Yes, if you want to see the real Madeira and explore the hidden gems, we are what you are looking for. We are ranked as one of the things to in Madeira

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With our private tours, you can choose between center, west or East also customize you tour tailored for your needs and know Madeira as a local.

Posted on 07 February 2025 by Always Madeira 1 min

The most popular tour in Madeira

These dear customers visited Madeira on a cruise ship, (Regal Princess) which stayed all day in the port of Funchal.

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They chose to do our most popular tour, the Northwest Private Jeep tour, including Fanal forest, Cabo Girão the sky walk, Câmara de Lobos, Ribeira da Janela, lots of waterfalls and even a wine tasting. As it was their wish, we concluded the tour with a visit to the old town to see the painted doors before returning to the port of Funchal

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Overall, from the feedback we had, it was a very positive tour, they saw a lot of things during the tour and the satisfaction was 100% now they intend to return to the Island to spend more time and explore other beautiful things with their families.

Posted on 13 October 2024 by Always Madeira 1 min

Private Northwest Jeep Tour

Since we started this small project Always Madeira 4x4 with the purpose of offering an exclusive, almost luxury product, we have faced the ups and downs of launching a new name, a new brand. Here in Madeira we have a lot of companies that provide similar tours, but we can guarantee that we are unique, from our vehicles to our guides among other things you will discover when you join us, we guarantee the best experience. Our customers express that opinion in the testimonials we receive and they also say we are one of the things to do in Madeira.

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Susan Timmel - James picked us up at the port. It was very easy to find him. We did the 4x4 Northwest tour. He was very friendly and wanted to make sure we got to see what we wanted to. His driving was great and he even took us for some off roading. Our time went so quickly! We thoroughly enjoyed our visit to Madeira and James really helped make our day great! We would love to come back and do the East side tour next

Posted on 12 October 2024 by Always Madeira 1 min

UMM Cournil

When i heard or read ate the beginning this vehicle returned to the road that the car had many stories, yeas it is true it had many stories since 1983, but i could only remenber these ones! We will release some videos of this recovery/restoration process of this portuguese vehicle UMM - Cournil that was condemmed to scrap. In this video special thanks to my father and my brother, without my father this project never have gone ahead.

Posted on 07 October 2024 by Always Madeira 1 min

Off-Road - We like it and we do it!

We always give the option to do or not to do off-road

Safaris here in Madeira is not to see wild animals often associated with safaris in Africa or a full day with off-road but we do some during our tours. Safari means passing through places/roads where it is not possible with normal vehicles (rental cars), minibus or bus. In recent years we have been adapting our tours to the development of many rural areas or even to what our customers are looking for and usually is just a tour away from the crowds and a different way to explore Madeira.

Posted on 03 October 2024 by Always Madeira 1 min

Why book a Private Tour with us?

When you book a 4x4 private tour with us you guarantee a personalized service always with a local guide.

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With the experience over the years with customers who seek Jeep tours to explore the best that Madeira has to offer we naturally give a fantastic experience, all customers are different which also makes our tours always different. Many of these changes/requests are in advance and so we can customize the tour or sometimes they are made on the day of the tour.

Edyta Lipska -We’ve been so lucky to choose Always Madeira for our private tour of the north-west of the island. The views and beauty of this island speak for themselves but to have a guide like Edgar is that cherry on the top. Fascinating day, full of excitement, breathtaking views and all this with the narrative of someone who’s bread and born on this piece of paradise. What could be a better mix? All I can say is a big thank you! And hope we’ll be back soon to this welcoming, already deeply rooted in my heart, land.

Posted on 01 October 2024 by Always Madeira 1 min

Jurassic Park

Jurassic Park

You can customize our private tour, it can be the full day East or the half day and go through this fantastic off-road. It is located in the protected area - Laurissilva Forest, UNESCO World Heritage.

**Australian Tree-Fern - "sphaeropteris cooperi" **

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On this off-road we have a large area with these Australian tree-ferns, they can reach up to 10 meters height and we can see them on the island up to an altitude of 850 meters.

Posted on 17 September 2024 by Always Madeira 1 min